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Top rated mystery metrics experts.
Improving customer experience through in-person, phone, and video evaluations.
What We Do
Next generation mystery shopping and customer experience (CX) research tailored for consumer-facing brands across North America.
Unlike generic survey providers, we deliver customized, behavior driven insights that reflect how real customers see and interact with your brand. Our precision approach helps you uncover what truly matters so you can make confident, data informed decisions that drive results.
Our services
What We Offer to Strengthen Your Customer Experience
Mystery Metrics
Highly experienced evaluators pose as your customers and complete customized surveys and inspections for each area of interest.
Video Shopping
Undercover body worn cameras allow you to experience exactly what happens between your employees and customers.
Phone Training
Phone training solutions are fully customized to fit your unique environment and are proven to deliver results.
Customer Surveys
Friendly professional follow up helps you to show appreciation, build customer loyalty, and obtain unbiased feedback.
Competitive Analysis
Phone training solutions are fully customized to fit your unique environment and are proven to deliver results.
NextGen Feedback is more than a vendor, they’re a true partner.
Their mystery shoppers are authentic and focused, giving us clear insight into how our team performs. The reports help us quickly spot where to coach or recognize staff, making every evaluation count.
Rosa Washington
Store Manager
“I’m impressed by the level of detail in this shopper’s report exactly what we needed. This insight will be incredibly useful for our future planning. Thank you for making it happen!”
Kerry P. Shanks
Coffee Creek Golf Course
NextGen Feedback is more than a vendor they’re a true partner.
In business, you have to “inspect what you expect,” and NextGen gives us the clear, reliable insight we need. Their shoppers are professional and authentic, and the reports help our team quickly identify where to coach or recognize staff.
Garret Neville
Area Leasing & Marketing Specialist , Dart Properties II, LLC
FAQ
Frequently asked questions
What services do you offer?
We offer customized mystery shopping, customer surveys, brand compliance audits, and competitive analysis to help you improve service, sales, and customer experience.
How do you track campaign success?
We track campaign success by analyzing detailed mystery shop results, customer feedback, and performance trends providing clear metrics on service quality, compliance, and customer satisfaction through our Mystery Metrics platform.
What’s your strategy development process?
Our strategy development process starts with a needs assessment to understand your goals, followed by customized program design, targeted evaluations (like mystery shopping or surveys), and ongoing analysis—ensuring data-driven improvements aligned with your brand objectives.
How do we start working together?
Getting started is easy just contact us for a free consultation. We’ll discuss your goals, design a custom evaluation plan, and launch your program with full support from your dedicated account manager.
We help you grow.
We help you grow smarter, faster, and with confidence empowering your business to succeed and reach its goals.